"Art Inc.: The Essential Guide for Building Your Career as an Artist" is written and illustrated by Lisa Congdon. This book will teach you how to, set actionable goals, diversify your income, manage your bookkeeping, copyright your work, promote with social media, build a standout website, exhibit with galleries, sell and price your work, license your art, acquire an agent, and much more. Throughout each chapter, Lisa shares hardearned wisdom from her own career as well as insider tips from art world pros, including Paula Scher, Jessica Silverman, Nikki McClure, and Mark Hearld.
Artists who dream of earning a living doing what they love need only turn to the expert guidance in Art Inc. to make that dream a reality. Debunking the myth of the starving artist, Lisa Congdon, herself a successful working artist, unveils the many ways artists can make a living from their art—including illustration, licensing, fine art sales, print sales, teaching, and more. She shows artists how to develop a combination of income sources so they don’t have to wait years for their “big break” and offers practical advice on cultivating a business mindset, selling and promoting work, and managing success.
5 1/2" x 8"; 184 pages
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